Sports Blog Australia

Bill Kostandas - expert strategic growth advisor for sports industry leaders
Free ConsultationCall 1300 187 017

Sports Blog Australia

Bill Kostandas - expert strategic growth advisor for sports industry leaders
Free ConsultationCall 1300 187 017

Welcome to my sports blog

In addition to being a sports business and management advisor, I believe sport is a terrific way to improve our lives and communities.

In part, that’s what inspired me to choose a career in the sports industry.

In my sports blogs, I’ll share personal insights into the sporting industry. Plus, I’ll feature articles and information to help make your sporting organisation great.

Bill Kostandas
The A-League And Making Its Mark

The A-League And Making Its Mark

Recent criticism of the A-League seems unwarranted. Not long ago I wrote an article on the NBL and how well it was doing at being an innovator. Is it because the NBL is an independent league with its own governance structure, its own marketing and its own business...

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The ‘Young’ And ‘Not So Young’ Can Coexist

The ‘Young’ And ‘Not So Young’ Can Coexist

Recently I watched a bit of the Women’s Big Bash League cricket match between Sydney Thunder and Brisbane Heat. The Thunder won the match with an unbroken partnership of 97 runs between Phoebe Litchfield and Alex Blackwell. The match result was in the balance right up...

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No Strangers To Innovation

No Strangers To Innovation

Since the National Basketball League (NBL) relaunched in 2015, it has grown enormously and is now a league that has established itself as an innovator not only in Australia but also overseas as well. Going to an NBL game is an event that now appeals to the masses. The...

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The Huge Value Of Volunteers

The Huge Value Of Volunteers

Volunteers make a huge contribution to sport worldwide. This labour of love goes unpaid, but as sport grows, the roles that are required to be fulfilled by volunteers have grown immensely. Unfortunately, the supply of volunteers has not followed suit! Some of the...

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How Well Are You Using Data?

How Well Are You Using Data?

Many sports organisations have a database that contains customer information, but they don’t use this information to kick some winning goals. Even though there are privacy implications regarding the sharing of people’s information, you can use some demographic data...

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Government And Sport Do Mix!

Government And Sport Do Mix!

In a previous blog, I wrote about how sports organisations need to focus on alternative/new revenue streams for future sustainability.  Solid relationships with all levels of government are also important for future growth and sustainability of sports and sports...

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Alternative Revenue Streams

Alternative Revenue Streams

Many sports organisations are still relying on traditional revenue streams such as sponsorship, membership, gate takings, food and beverage, fundraisers, raffles and even benevolence/donations to stay afloat. However, some of these streams have plateaued or are on the...

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The Critical Role That Members Play

The Critical Role That Members Play

Members are key stakeholders in sport organisations. The AFL clubs do this extremely well—some clubs such as Collingwood and Richmond have over 90,000 members! Now other sport organisations from other codes are getting on board with implementing membership programs—in...

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An Unhealthy Trend

An Unhealthy Trend

A trend is occurring in sport organisations where executives and board members with no experience in sports administration are being appointed CEOs/GMs. On the other side of the coin, sport administrator skills are not being considered complementary for other...

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Sport And The Mass Entertainment Market

Sport And The Mass Entertainment Market

Sport is competing in the mass entertainment market. People have a greater number of choices when it comes to spending their recreational time and recreational dollar. Whether that’s going to the movies, watching a live game, being involved in competitive or social...

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Stepping Up To The Plate On Governance

Stepping Up To The Plate On Governance

There is a distinct lack of governance in some sport organisations. They have no governance framework or policy in place. A lack of governance creates issues with board members not knowing their roles and then interfering too much in the operational side of the...

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Lack of Strategic Planning Can Hurt Your Business

Lack of Strategic Planning Can Hurt Your Business

Many businesses don’t have a strategic plan in place. They work on the premise of ad-hoc strategies, with a lack of direction and no focus. Even if there is a strategic plan in place, there is not much attention paid to it, even though that disregard can cause some...

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Bill Kostandas
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