by Bill Kostandas | Mar 16, 2020 | blog
Many sports organisations have a database that contains customer information, but they don’t use this information to kick some winning goals. Even though there are privacy implications regarding the sharing of people’s information, you can use some demographic data...
by Bill Kostandas | Mar 9, 2020 | blog
In a previous blog, I wrote about how sports organisations need to focus on alternative/new revenue streams for future sustainability. Solid relationships with all levels of government are also important for future growth and sustainability of sports and sports...
by Bill Kostandas | Mar 2, 2020 | blog
Many sports organisations are still relying on traditional revenue streams such as sponsorship, membership, gate takings, food and beverage, fundraisers, raffles and even benevolence/donations to stay afloat. However, some of these streams have plateaued or are on the...
by Bill Kostandas | Feb 24, 2020 | blog
Members are key stakeholders in sport organisations. The AFL clubs do this extremely well—some clubs such as Collingwood and Richmond have over 90,000 members! Now other sport organisations from other codes are getting on board with implementing membership programs—in...
by Bill Kostandas | Feb 17, 2020 | blog
A trend is occurring in sport organisations where executives and board members with no experience in sports administration are being appointed CEOs/GMs. On the other side of the coin, sport administrator skills are not being considered complementary for other...
by Bill Kostandas | Feb 10, 2020 | blog
Sport is competing in the mass entertainment market. People have a greater number of choices when it comes to spending their recreational time and recreational dollar. Whether that’s going to the movies, watching a live game, being involved in competitive or social...