by Bill Kostandas | Oct 3, 2024 | Sports News
In very simple terms, this article is aiming to address one of the biggest issues that sports teams and organisations face in the modern era: competing for share of wallet. What I mean by that is that there are so many potential ways for people to spend their money...
by Bill Kostandas | Sep 12, 2024 | Sports News
In modern sports businesses, the need to diversify the product offering and maintain profitability can have seriously detrimental effects if there isn’t a concerted effort to ensure the core business is looked after. The core business of any sports team, organisation...
by Bill Kostandas | Feb 9, 2022 | Sports News
Fan engagement has always been important for Clubs/Teams (for simplicity we will refer to them as Teams) of all standings and grades. Whether it is a Team in the lower leagues, a Team playing in an elite league or an International Team competing in various world...