by Bill Kostandas | Oct 3, 2024 | Sports News
In very simple terms, this article is aiming to address one of the biggest issues that sports teams and organisations face in the modern era: competing for share of wallet. What I mean by that is that there are so many potential ways for people to spend their money...
by Bill Kostandas | Sep 12, 2024 | Sports News
In modern sports businesses, the need to diversify the product offering and maintain profitability can have seriously detrimental effects if there isn’t a concerted effort to ensure the core business is looked after. The core business of any sports team, organisation...
by Bill Kostandas | Apr 20, 2022 | Sports News
Communications are critical for an organisation to thrive. Communication is defined as the conveying or exchanging of information either through speaking, writing or those of another medium. Communication tools vary. These can be via phone, face to face, collateral,...
by Bill Kostandas | Feb 9, 2022 | Sports News
Fan engagement has always been important for Clubs/Teams (for simplicity we will refer to them as Teams) of all standings and grades. Whether it is a Team in the lower leagues, a Team playing in an elite league or an International Team competing in various world...
by Bill Kostandas | Jan 10, 2022 | Sports News
There are many articles written on how Professional Federations, Sporting Leagues and Clubs have managed through the difficult times including the COVID-19 pandemic and also what they need to do to get themselves ‘amongst it’ again. Terms such as fan engagement,...
